British Gypsum has announced the launch of its new website as part of its wider commitment to continue to provide better data, tools and support for its partner construction customers.
In order to ensure that it provides users with access to the most accurate and up-to-date tested product and specification information, the new website is fed by a Product Information Management (PIM) system, which provides all the performance data on British Gypsum’s drylining products, systems and specifications from a single source.
This is in line with the Code for Construction Product Information (CCPI), giving partner construction customers confidence in the accuracy of product information, making it easier to specify systems and products.
The new website will automatically serve EN, rather than BS standards across the site, meaning that all product performance data provided has been tested to the EN standards. While the White Book Specification Selector will now be prioritising EN standards going forwards, British Gypsum’s bank of BS standards data will still be available on the website for customers specifying to the latter.
The new website also has a dedicated project area which allows users to set up separate ‘projects’ and gain access to additional documents including test reports and BIM files.
In addition, the company’s online White Book Specification Selector has been revamped to improve functionality and make it easier for users to find what they are looking for based on their criteria. With the ability to compare up to three specifications and remove any ambiguity, users are able to identify the right specification for every project.
Commenting on the launch of the company’s new website, Stacey Temprell, Marketing Director at British Gypsum, said: “We are proud to have launched our new website and do our bit to provide complete transparency of our product and system data. The website has been developed to provide certainty when it comes to fire safety and technical competency, and ultimately help our partner construction customers build better.
“The construction industry has been faced with a high level of scrutiny in previous years and it is our responsibility as the UK’s leading manufacturer of high performance drylining and finishing solutions, to tackle this head on and continue to improve our own standards, whilst encouraging our partner construction customers to do the same.
“Having reviewed the way in which we manage data and marketing integrity at British Gypsum, it is clear that the only way to achieve lasting and tangible results for the business and our customer’s, is to provide clear and accurate product, system and specification information that can always be relied upon.
“The new website is just one of the measures that we have implemented to ensure that we continue to provide our partner construction customers with clear, accurate and up-to-date information, and we are proud to be doing our bit in helping the industry build better.”
Further features on the new website include the new digital training prospectus which showcases the training courses that the company provides, as well as an online chat feature, QBot, which has been built into the website to provide answers to some of British Gypsum’s most commonly asked technical questions 24/7.
