Beal goes virtual with Futurium

Beal goes virtual with Futurium

East Yorkshire-based Beal Homes is using the latest in immersive 3D technology to help house hunters find their new home. Beal has teamed up with technology innovator Futurium to offer a digital experience to customers.

Using Futurium’s 3D interactive software, househunters can take a virtual tour of Beal developments, explore inside the housebuilder’s luxury house types and select their perfect plot, even before a single brick has been laid.

“Traditionally, people looking to buy a new-build home were limited to visiting a marketing suite on a construction site and viewing one-dimensional house type images, floorplans and development plans,” explains Jamie Barrington, Beal’s sales operations manager.

“That meant it was difficult for househunters to visualise plots in the context of the development, appreciate how individual homes would look and imagine the street scene.

“This technology takes the guesswork out of it and enables buyers to see exactly what their chosen home and outdoor space will look like and precisely where it will be located within the development.

Futurium’s iX3D system is part of the facilities on offer at the Beal Showroom in Hessle, East Yorkshire. Beal has invested £5.5m in the facility, with enhanced and expanded facilities and features, including a Design Lounge where buyers enjoy the housebuilder’s design service.

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