Edward Thomas Interiors has delivered a Homebuyer Hub for St. Modwen Homes’ West Works development in Longbridge, Birmingham, that references the site’s importance in automotive history.
The West Works project will transform the former MG Rover factory site into a residential community. The Homebuyer Hub is where prospective buyers will meet sales staff, review house types and plans and will act as both an information centre and workplace.
The site was a base for car manufacturing for more than a century so an industrial aesthetic was chosen. The Hub features locally sourced artwork and accessories, as well as items depicting classic Rover cars and scenes from the production line, while its colour palette incorporates deep blue, grey and tan alongside oak, leather and antique bronze for an upmarket feel.
As well as the Homebuyer Hub, Edward Thomas Interiors has also installed two showhomes at West Works, the two-bedroom Bridget and the three-bedroom Rose.
Bridget has a monochrome palette with a tobacco brown accent colour, modern industrial furniture and bold wallpapers, and the Rose features soft pinks and luxurious fabrics as well as vibrant children’s bedrooms.
Concept drawings have also been prepared for an additional showhome.
