JCB has launched the biggest-ever fundraising drive for the NSPCC in its history – with a target of £2 million.
The appeal will culminate in 2025 when JCB celebrates its 80th anniversary – and 40 years of support for the UK’s leading children’s charity. It was through Carole Bamford that the NSPCC originally became JCB’s nominated charity, with millions of pounds raised over the years.
The NSPCC appeal was launched at the World HQ in Rocester attended by school children from the nearby Dove CE Academy. The NSPCC helps to keep more than a million children safer through its work with schools, national helplines, and specialist centres such as Carole House in Newcastle-under-Lyme, which was named in honour of Lady Bamford.
