Michelmersh expands premium product brick range

Michelmersh expands premium product brick range

Michelmersh Brick Holdings has announced the acquisition of Belgium family owned brick company Floren.

The acquisition will enhance Michelmersh’s UK product portfolio and increase the Group’s scale. It will also provide access to new European markets, such as the wider Benelux and German audiences.

In 2018 Floren produced over 19 million bricks. The broad spectrum of bricks offered by Floren includes 70 different colours, in 8 different sizes with wide variety of finishes and textures.

Operating since 1896, Floren is a fourth generation owned brick factory located in Brecht, Antwerp, Belgium. It offers a unique tailor-made service, and has a programme of investment to ensure it delivers sustainable building solutions, created with a small ecological footprint.

Floren’s strategic programme of investment includes an array of ecological measures to advance the brick making process, such as improvement of insulation to both kiln and dryers, and the installation of a state-of-the art steering program for the dryers, avoiding energy losses and optimizing the drying curves. Its energy saving measures extends to, 2,500m² of solar panels installed in early 2018 to deliver an important part of the factory’s electricity consumption using solar energy.

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